The speaker was Otonio Lujan and he is a part of the marketing/advertising department for a company named ECASA events that do high end events like weddings or other life events. I learned a lot about the thought process that goes into marketing to people and how the designers try to really appeal to different groups and do targeted ads and how they used the different social medias to do that like Facebook and Instagram. A major point from the speaker that I recall is how they talked about how they were getting website proposals and they actually picked the website designers that charged more because even though the other designers were charging less the website designers they ended up going with really sold them on their website designing capabilities and had an amazing presentation. After listening to the speaker I definitely learned a lot more about what goes through a marketing teams mind when designing and how they are going to spread these ads on different social medias. One question I still have for the speaker Is what's the busiest time of year for their company?.
